Brad Sterl, MBA, SPHR, PCC

Brad Sterl 4x5 300ppi.jpeg


Brad combines over 25 years of professional experience in Human Resources & General Management work to help professionals and executives define and achieve their peak career and personal goals. His appreciation for and understanding of corporate systems and issues, as a former “insider”, provides him with a unique perspective and empathy for leaders.


His approach to leadership coaching will help keep one’s strategies and creativity alive, maintain clear focus, and provide the feedback and honest conversation required to maximize talents and achieve outstanding results.  Brad is known for his straightforward, insightful approach to helping people and organizations identify behaviors that promote or detract from leader effectiveness. Taking a systems approach, he uses a cycle of assessment, challenge, and support to accelerate development, enhance performance and build leadership identity, presence, behaviors and skills. Through the use of various 360 assessment instruments he is able to give targeted feedback and create development plans that align with the needs of both the individual and the organization. His approach reinforces coaching and feedback, by creating a cycle of action and learning that leads to sustained, effective improvement in performance.


Client Companies (partial list):

Northrop Grumman                              Huntingdon Ingalls Industries             BAE Systems

Hogan Lovels                                           TASC                                                              Ball Aerospace

MITRE                                                         Hilton Worldwide                                    L3

DRS Defense Technologies                Booz Allen Hamilton                               US Intelligence Community Agencies

FDA                                                              NIH                                                                US Armed Forces

Ernst & Young                                         PricewaterhouseCoopers                     Georgetown University

Toyota                                                        Volvo                                                            Paralyzed Veterans of America

Universal Studios                                   Cross Country Consulting                     Cleveland Clinic

Fairfax Water Authority                      Sun Microsystems                                   Human Genome Sciences


Representative Coaching Clients:

  • Biotechnology; CEO CFO, Chief Legal Counsel, CSO, VP, Director
  • Information technology :CEO,CIO, SVP, VP, Director
  • Accounting firms: Partner, Director, Senior Manager, CFO
  • Government clients: SES, SIS, Institute Director, GS 15
  • Automotive industry: Director
  • Entertainment industry: SVP, VP
  • Not-for-profit professional services; President, CEO, Board Chair
  • Government contracting: SVP, VP, Director


Previous Employers:

  • Director of Human Resources, commercial division of TRW
  • BDM International (subsequently acquired by TRW).



  • MBA Temple University, concentration in Industrial Relations/ Organizational Behavior
  • BA Juniata College in Human Behavior and the Organization
  • Certified as a Senior Professional in Human Resources (SPHR)
  • Certified as a Professional Certified Coach (PCC)
  • Certificate in Leadership Coaching from Georgetown University
  • Certificate in Organizational Development from NTL Institute
  • Certified in theDrexler/Sibbet Team Performance Model, DISC, various 360 Feedback and Emotional Intelligence instruments, the Hogan Leadership Suite and the Myers-Briggs Type Indicator (MBTI).  He is also trained in the Interaction Associates method for Facilitation.




“My personal experience with Brad as a coach has been excellent. He has had a direct and profound influence on the clarity of my vision and managerial effectiveness as a CEO.  He has accomplished this by weaving together a range of approaches and tools with an encouraging personal touch. His background, experience, and persistence in helping me view the broad perspective has provided me with a prism that has been invaluable in elevating the clarity to my thinking in the extremely dynamic situation of leading a cutting edge entrepreneurial biotechnology company.   His coaching has been pivotal both for refining my approach to executive leadership as well as management of a large and complex board of directors and investor group.” CEO Biotechnology


 “I highly recommend Brad as a coach. This is based not only on his coaching skills, but also his character of trust, discretion and ethics. He creates an atmosphere where you can provide very sensitive and personal information with confidence that it will only be used within the coaching arrangement and only for your benefit.” – Senior Manager Accounting Firm


“Thank you for all that you have done to help me these past months.  Our interactions were definitely a big part of my maturing as a leader and being seen as viable for this position”  Defense Contracting VP upon being promoted to SVP


“ Brad did a great job of helping me to think and view  things in different ways, both up stream, with peers and to my staff.. This will certainly help long term and has already”   Partner Accounting Firm



 “Brad Sterl is an insightful Executive Coach who has real impact. His sage insight and wisdom is broad in scope, and I have witnessed on multiple occasions the extraordinary efficacy of his practical, pragmatic approach to coaching and team building. I would absolutely recommend Brad’s services to anyone who desires a no-nonsense approach growing their leadership capabilities or the effectiveness of their team.”    SVP Manufacturing


Brad Sterl 4x5 300ppi.jpeg 11 months ago
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